The end of 2024 is here, and the shopping season is set to hit record highs, with holiday retail sales expected to reach $1.372 trillion1. Brands are...
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With the festive season in India ready to knock at our doorsteps, brands are upbeat about consumers returning to stores...
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The festive spirit is back in 2022, as the world emerges from the shadows of a global pandemic. India’s festive season,...
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mediasmart has been a prominent name when it comes to programmatic-led CTV Advertising across India & Southeast Asia....
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You are on the verge of creating your next Connected TV (CTV) and want to take advantage of our Household syncing...
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Being a huge ad tech enthusiast, I decided to join mediasmart Mobile as Marketing Manager in July 2021 for the INSEA...
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The online and offline user persona is changing, and much quicker in the post-covid world than we could have imagined!...
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Consumer journeys are changing, and with it how media is consumed by these users is also undergoing a transformation....
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We have opened Affle mDMP in our platform so you can enjoy new audience segments for your campaigns. Also read below...
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Apple will launch iOS 14 in Mid-September this year* which will bring a number of changes at different levels. Will...
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