With the festive season in India ready to knock at our doorsteps, brands are upbeat about consumers returning to stores...

The festive spirit is back in 2022, as the world emerges from the shadows of a global pandemic. India’s festive season,...

mediasmart has been a prominent name when it comes to programmatic-led CTV Advertising across India & Southeast Asia....

You are on the verge of creating your next Connected TV (CTV) and want to take advantage of our Household syncing...

Being a huge ad tech enthusiast, I decided to join mediasmart Mobile as Marketing Manager in July 2021 for the INSEA...

The online and offline user persona is changing, and much quicker in the post-covid world than we could have imagined!...

Consumer journeys are changing, and with it how media is consumed by these users is also undergoing a transformation....

We have opened Affle mDMP in our platform so you can enjoy new audience segments for your campaigns. Also read below...

Apple will launch iOS 14 in Mid-September this year* which will bring a number of changes at different levels. Will...