2020 was a defining moment for the digital video and entertainment space as Connected TV (CTV) made deeper inroads into our living rooms, changing the way content is consumed forever. An unprecedented global pandemic and subsequent lockdown pushed people to stay indoors and seek new ways of.
2020 was a defining year for mobile advertising. With global lockdowns and working from home, many people took to mobile apps to entertain, socialize, work, and stay fit. There’s a saying that “there’s an app for it,” but never before 2020 were apps and mobile technology so relevant and important..
Consumer journeys are changing, and with it how media is consumed by these users is also undergoing a transformation. Reaching these new-age users needs new technologies and capabilities to help advertisers deliver impactful campaigns. Since mediasmart and Affle came together, the new product.
Do you want to solve challenging problems like serving hundreds of millions of requests per second on a distributed multi datacenter cluster? Do you want to compete globally at a world-class AdTech company? Do you like software with optimal performance and cannot leave things alone until you.
The IAB has issued a new version of their Transparency & Consent Framework (2.0) that will come into full effect on June 30th, 2020. The previous version (1.1) will be deprecated then. The following questions and answers will try to summarize what this means and clarify the effect it will have in.
Adrián Hernández Fernández is a Senior Account Manager at mediasmart, based in Madrid. mediasmart delivers end-to-end self-serve solutions for Proximity Campaigns (including real-time footfall measurement) and for App Marketing, allowing advertisers to measure incremental metrics in their.
We continue growing! At mediasmart we are looking for a software engineer to join our team, whose main function will be to develop for the main products we offer to users: the web frontend and the API.
We are seeking a results-oriented, entrepreneurial and highly driven commercial manager as a full time addition to our team.
We are seeking a results-oriented, entrepreneurial and highly driven senior commercial manager as a full time addition to our team.
At mediasmart, we believe the ultimate way to identify advertising channels that may be generating good results purely by playing your attribution system, is to actually measure the results they provide when your ads are served, versus when they are not.
