Blog

Announcements, analysis and opinions on industry trends around the mobile programmatic world.

June 28, 2022

How mediasmart’s new partner Liveramp can help you adapt to an identifiers-less world

Since early 2021, brands are finding a harder time identifying devices to advertise to their users with the right targeted and segmented profiles....

Read More


    Mediasmart Enhances Contextual Capabilities With Peer39 Partnership

    mediasmart Mobile, a leading mobile-first advertising platform, and Peer39, the leading global provider of pre-bid...

    Read More
    December 2, 2021

    Introducing DigiSeg as a new Data partner for Mobile and Connected TV

    We are happy to announce that we have just completed the integration with a new data partner: DigiSeg. The company was...

    Read More
    October 25, 2021

    Omnicom Media Group Indonesia partners with mediasmart to bring Programmatic and Connected TV Advertising to Indonesia

    Omnicom Media Group Indonesia (OMG Indonesia) today announced its partnership with Affle’s mediasmart platform to bring...

    Read More
    August 2, 2021

    Interactive Avenues partners with Affle’s mediasmart platform for programmatic and Connected TV advertising in India

    Interactive Avenues, the digital arm of Mediabrands India, has announced its partnership with Affle’s mediasmart...

    Read More
    July 2, 2021

    Affle’s mediasmart Partners with Lifesight to Strengthen Footfall Attribution and Audience Data Solutions on Its Advertising Platform

    Affle’s mediasmart platform today announced that it has entered into a strategic partnership with the leading customer...

    Read More
    June 1, 2021

    Mediabrands partners with affle’s mediasmart platform

    November 19, 2020: mediasmart, Affle’s self-serve mobile programmatic platform, today announced that it has entered...

    Read More
    November 19, 2020

    We start July with fireworks; new partner joining us and news about campaign targeting!

    We have started July with a lot of energy! We bring you news regarding a new integrated partner; Unruly, some...

    Read More
    July 15, 2020

    mediasmart Partners with zeotap To Bring Award-Winning Data to the Digital Advertising Ecosystem

    London, July TBC, 2019: mediasmart, a self-serve mobile Demand Side Platform, today announced that is has completed...

    Read More
    OHT59V0
    July 11, 2019

    mediasmart & Adledge partner for real-time viewability offering

    Mediasmart and Adledge have partnered to offer advertisers real-time viewability data and automated viewability...

    Read More
    analyst-analytics-blur-106344
    June 12, 2019