Blog

Announcements, analysis and opinions on industry trends around the mobile programmatic world.

March 15, 2023

mediasmart strengthens its omnichannel programmatic ad platform by launching support for new connected channels

March 14th, 2023 - Affle’s mediasmart platform today announced that it has strengthened its omnichannel programmatic ad platform to better integrate...

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    mediasmart and Adjust partner to offer next-level CTV campaign optimization

    We are excited to announce mediasmart and Adjust have partnered to introduce mediasmart’s campaign implementation...

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    September 9, 2022

    How mediasmart’s new partner Liveramp can help you adapt to an identifiers-less world

    Since early 2021, brands are finding a harder time identifying devices to advertise to their users with the right...

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    June 28, 2022

    Mediasmart Enhances Contextual Capabilities With Peer39 Partnership

    mediasmart Mobile, a leading mobile-first advertising platform, and Peer39, the leading global provider of pre-bid...

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    December 2, 2021

    Introducing DigiSeg as a new Data partner for Mobile and Connected TV

    We are happy to announce that we have just completed the integration with a new data partner: DigiSeg. The company was...

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    October 25, 2021

    Omnicom Media Group Indonesia partners with mediasmart to bring Programmatic and Connected TV Advertising to Indonesia

    Omnicom Media Group Indonesia (OMG Indonesia) today announced its partnership with Affle’s mediasmart platform to bring...

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    August 2, 2021

    Interactive Avenues partners with Affle’s mediasmart platform for programmatic and Connected TV advertising in India

    Interactive Avenues, the digital arm of Mediabrands India, has announced its partnership with Affle’s mediasmart...

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    July 2, 2021

    Affle’s mediasmart Partners with Lifesight to Strengthen Footfall Attribution and Audience Data Solutions on Its Advertising Platform

    Affle’s mediasmart platform today announced that it has entered into a strategic partnership with the leading customer...

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    June 1, 2021

    Mediabrands partners with affle’s mediasmart platform

    November 19, 2020: mediasmart, Affle’s self-serve mobile programmatic platform, today announced that it has entered...

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    November 19, 2020

    We start July with fireworks; new partner joining us and news about campaign targeting!

    We have started July with a lot of energy! We bring you news regarding a new integrated partner; Unruly, some...

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    July 15, 2020