Blog

Announcements, analysis and opinions on industry trends around the mobile programmatic world.

The Impact of DOOH Ads on Holiday Purchase Decisions

Imagine this scenario: a shopper, in the midst of approaching the register to quickly complete an errand, encounters a compelling DOOH ad that...

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    #NewHireDiaries: mediasmart welcomes Ramgopal Iyer as the new Director of Partnerships and Strategy for India & SEA

    mediasmart is pleased to announce the appointment of Ramgopal Iyer as the newly designated Director of Partnerships and...

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    #NewHireDiaries: mediasmart is expanding its operations in Brazil

    For years, Brazil has been a frontrunner in the digital race in Latin America. With the constant shifts in the ad tech...

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    #NewHireDiaries: Say hello to our new joiners - Pallavi, Mehak, Ganesh, Tushar, Daniel, Sarthak & Dipali

    Witnessing the rise of multiscreen advertising with CTV at its core in the APAC region, we continue to innovate & grow....

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    #NewHireDiaries: Say hello to our new joiners - Suzanne, Itziar, Advit, and Saurabh

    mediasmart’s team is continuously expanding in different regions and as a part of the #NewHireDiaries initiative, we...

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    #NewHireDiaries: What it's like to work for us!

    As a part of our #NewHireDiaries initiative, let’s hear from our new Assistant Manager - Content Marketer, Lakshya, and...

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