Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

Why Independence Day Is the First Opportunity to Win India's Festive Shoppers

Independence Day is more than a single promotional event. It marks the beginning of India's festive shopping season, when consumers start discovering...

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    When does a user pay attention to ads and how to maximize it?

    If we were to ask you how many ads you have seen today while on your mobile or your Connected TV, would you be able to...

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