Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

Shopping Season 2026: Beyond Black Friday

The shopping season is becoming longer, more dynamic, and increasingly connected. For brands, this means looking beyond Black Friday and engaging...

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    When does a user pay attention to ads and how to maximize it?

    If we were to ask you how many ads you have seen today while on your mobile or your Connected TV, would you be able to...

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