Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

Why Independence Day Is the First Opportunity to Win India's Festive Shoppers

Independence Day is more than a single promotional event. It marks the beginning of India's festive shopping season, when consumers start discovering...

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    Affle's mediasmart platform launches new proprietary technology to maximize user awareness and boost ad engagement

    mediasmart has launched a patent-pending functionality to help clients reach those users who have been exposed to...

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