Drive-to-Store campaigns have been an integral part of harmonising the online and offline journeys of the modern-day customers. But as the world...
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Drive-to-Store campaigns have been an integral part of harmonising the online and offline journeys of the modern-day customers. But as the world...
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Omnicom Media Group Indonesia (OMG Indonesia) today announced its partnership with Affle’s mediasmart platform to...
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Connected TV (CTV) is emerging as the hero of digital advertising in 2021 for the many benefits it offers...
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We've got great news with you to share for this month, from a new partnership, more insights about CTV; including...
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The explosive growth of Connected TV (CTV) viewership blended with Household Sync opens up a power-packed growth...
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Advertising on TV has traditionally been a “non-measurable” space, where metrics or audiences present in the Digital...
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Until now, when someone wanted to do “TV syncing”, linear TV advertising followed as a synchronized campaign at the...
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Your ad campaign is set up. You have your budget allocated and you choose different marketing channels for your...
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2020 was a defining moment for the digital video and entertainment space as Connected TV (CTV) made deeper inroads...
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2020 holiday marketing is different, there’s no doubt about it. Black Friday already saw new records in online...
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