Mediasmart - Blog | ctv report

From Regional Resonance to Cross-Screen Domination: mediasmart's Award-Winning Journey

In the last few months, mediasmart has achieved extraordinary success, capturing three prestigious awards at the Indian Digital Summit 2024. Our...

Monalisa Roy

Read More

This Festive Season, India Says Yes to Connected TV: CTV 2.0 Report

We are excited to announce the second edition of India CTV Report 2022 titled “India Says Yes to Connected TV!” that...

mediasmart India CTV 2.0 report

The current acceleration of Connected TV

Let us face it, Connected TV (CTV) has been around for some time already. I am sure that at some point you heard that...

Olatz Goicoechea

India CTV Report 2021: Mapping Connected TV Viewership and the Opportunities for Brands

We are excited to announce the release of our “India CTV Report 2021 - Mapping Connected TV (CTV) Viewership in India...