Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

FAST Forward India: Why Free Ad-Supported TV Is the Next Big Bet for Advertisers

India doesn’t watch content the way the world thinks it does. From flipping traditional broadcast channels to navigating modern app interfaces,...

Read More


    This Festive Season, India Says Yes to Connected TV: CTV 2.0 Report

    We are excited to announce the second edition of  India CTV Report 2022 titled “India Says Yes to Connected TV!” that...

    Read More
    mediasmart India CTV 2.0 report

    India CTV Report 2021: Mapping Connected TV Viewership and the Opportunities for Brands

    We are excited to announce the release of our “India CTV Report 2021 - Mapping Connected TV (CTV) Viewership in India...

    Read More