Mediasmart - Blog | programmatic

AI-driven Programmatic advertising: the present & the future of Marketing

Olatz Goicoechea

CTV in Focus: Industry Experts Converge at the CTV Asia Symposium, Jakarta

The Connected TV Asia Symposium, Jakarta held on the 6th of July, in Jakarta, sparked an engaging discourse on the...

Vaishnavi Zawar

CTV and DOOH Advertising Leading the Way in 2023

There’s no denying consumer habits have changed drastically post-pandemic, resulting in an intertwining between the...

Sarilya Jaiswal

Take ad campaigns to the next level with data-driven optimization

Marketing the right way is important to build a brand. You need to have a plan to use your existing data for its useful...