Announcements, analysis and opinions on industry trends around the mobile programmatic world.

mediasmart strengthens its omnichannel programmatic ad platform by launching support for new connected channels

March 14th, 2023 - Affle’s mediasmart platform today announced that it has strengthened its omnichannel programmatic ad platform to better integrate...

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    Take ad campaigns to the next level with data-driven optimization

    Marketing the right way is important to build a brand. You need to have a plan to use your existing data for its useful...

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