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Announcements, analysis and opinions on industry trends around the programmatic world.

woman shopping due to advertising enhanced with location data

Essential 2024 location intelligence trends and stats driving advertising success

The end of 2024 is here, and the shopping season is set to hit record highs, with holiday retail sales expected to reach $1.372 trillion1. Brands are...

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    Decoding Brand Safety in the New Era of Television, introducing our feature AI CTVSafe

    As audiences transition from traditional TV to CTV, content consumption has exploded from a single screen at a given...

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    CTV in Focus: Industry Experts Converge at the CTV Asia Symposium, Jakarta

    The Connected TV Asia Symposium, Jakarta held on the 6th of July, in Jakarta, sparked an engaging discourse on the...

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