Blog

Announcements, analysis and opinions on industry trends around the mobile programmatic world.

The Impact of DOOH Ads on Holiday Purchase Decisions

Imagine this scenario: a shopper, in the midst of approaching the register to quickly complete an errand, encounters a compelling DOOH ad that...

Read More


    Manual vs Automated optimization: Which is the best for your business?

    As a marketer running programmatic advertising campaigns, you can face certain challenges that result in low conversion...

    Read More