Blog

Announcements, analysis and opinions on industry trends around the mobile programmatic world.

#NewHireDiaries: Say hello to our new joiners - Suzanne, Itziar, Advit, and Saurabh

mediasmart’s team is continuously expanding in different regions and as a part of the #NewHireDiaries initiative, we bring you news of our team...

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    We've got news; Kochava collective is here

    We've got great news with you to share for this month, from a new partnership, more insights about CTV; including the...

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    How to make your ads relevant & measure success without identifying users

    End-user privacy had already raised to the digital advertising stage in 2018 in Europe with GDPR, and companies in the...

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    The iOS14 series: Disadvantages of using SKAdNetwork

    Since Apple announced that the latest changes on iOS14, included a new way to ensure user privacy; allowing app install...

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    The iOS14 series: Advantages of using SKAdNetwork

    Since Apple announced the latest changes on iOS14 included a new way to ensure user privacy; allowing app install...

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    Getting ready for iOS14!

    Apple will launch iOS 14 in Mid-September this year* which will bring a number of changes at different levels. Will...

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