Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

Creating Compelling Stories Across Screens: A Year in Review (FY24)

An exceptional year for mediasmart! We're thrilled to present an introspective journey into mediasmart’s defining moments from the past year. Our...

Read More


    The iOS14 series: Disadvantages of using SKAdNetwork

    Since Apple announced that the latest changes on iOS14, included a new way to ensure user privacy; allowing app install...

    Read More

    The iOS14 series: Advantages of using SKAdNetwork

    Since Apple announced the latest changes on iOS14 included a new way to ensure user privacy; allowing app install...

    Read More

    Getting ready for iOS14!

    Apple will launch iOS 14 in Mid-September this year* which will bring a number of changes at different levels. Will...

    Read More

    mediasmart’s upcoming product changes related to GDPR

    Read More

    The Often Misunderstood Mobile User Privacy Landscape

    There’s been a surprising degree of misunderstanding about privacy and tracking of users on mobile recently, from...

    Read More