Blog

Announcements, analysis and opinions on industry trends around the mobile programmatic world.

March 15, 2023

mediasmart strengthens its omnichannel programmatic ad platform by launching support for new connected channels

March 14th, 2023 - Affle’s mediasmart platform today announced that it has strengthened its omnichannel programmatic ad platform to better integrate...

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    Where's Mobile Advertising Headed in 2021?

    2020 was a defining year for mobile advertising. With global lockdowns and working from home, many people took to...

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    January 15, 2021

    Role of Omnichannel Targeting to Build Effective Brand Connections in a Multi-Channel World

    The online and offline user persona is changing, and much quicker in the post-covid world than we could have imagined!...

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    December 9, 2020