Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

Why Independence Day Is the First Opportunity to Win India's Festive Shoppers

Independence Day is more than a single promotional event. It marks the beginning of India's festive shopping season, when consumers start discovering...

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    Where's Mobile Advertising Headed in 2021?

    2020 was a defining year for mobile advertising. With global lockdowns and working from home, many people took to...

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    Role of Omnichannel Targeting to Build Effective Brand Connections in a Multi-Channel World

    The online and offline user persona is changing, and much quicker in the post-covid world than we could have imagined!...

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