The end of 2024 is here, and the shopping season is set to hit record highs, with holiday retail sales expected to reach $1.372 trillion1. Brands are...
Read MoreAnnouncements, analysis and opinions on industry trends around the programmatic world.
The end of 2024 is here, and the shopping season is set to hit record highs, with holiday retail sales expected to reach $1.372 trillion1. Brands are...
Read MoreWe have started July with a lot of energy! We bring you news regarding a new integrated partner; Unruly, some...
We have been working on two great features for your geolists!
Decide when your geolists counts visit to your store and...
Read MoreAs you know, in mediasmart you have several ways of setting up the click-to map feature ...
Geo-location offers key opportunities for brands, says Noelia Amoedo, chief executive, mediasmart. The travel sector...
Read MoreProgrammatic platforms that serve geofenced campaigns need to base their targeting on the location information that is...
Read MoreSince its introduction to the advertising industry, geolocation has been quite the buzzword, perceived as one of the...
Read Moremediasmart, a technology company specialising in the optimisation of mobile advertising, has launched a new system able...
Read Moremediasmart successfully runs geolocation-based campaigns for multiple clients such as Movistar in Spain and Maison de...
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