When campaign performance stalls, advertisers often look first at the media plan: increase the budget, expand targeting, or invest in premium...
Read MoreAnnouncements, analysis and opinions on industry trends around the programmatic world.
When campaign performance stalls, advertisers often look first at the media plan: increase the budget, expand targeting, or invest in premium...
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The Covid-19 pandemic halted much of the retail activity in physical stores as people stayed indoors and opted for...
Read MoreYour ad campaign is set up. You have your budget allocated and you choose different marketing channels for your...
Read MoreWith US Elections around the corner, we want you to be 100% prepared to run campaigns for your candidate(s). Whether...
Read MoreArtefact’s international trading desk partners with mediasmart to maximise incremental footfall from global...
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