Blog

Announcements, analysis and opinions on industry trends around the mobile programmatic world.

mediasmart and Navegg partner to offer to advertisers Navegg ID’s segmentation natively through first seem integration in the LATAM Region

Navegg and mediasmart, a unified programmatic platform, have announced a partnership to offer its clients more options in advanced targeting, the ...

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    How to get the most out of your Drive-to-store campaigns using Maps

    The average smartphone user is very familiar with digital maps, to the point, they are deeply ingrained in his or her...

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    How to run a successful Drive to store Campaign

    Drive-to-Store campaigns have been an integral part of harmonising the online and offline journeys of the modern-day...

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    Why Drive-to-Store Campaigns Matter in the Post-Covid World

    The Covid-19 pandemic halted much of the retail activity in physical stores as people stayed indoors and opted for...

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    Are you looking to drive more people to your store?

    In age of digital marketing, KPIs are king. We all agree that measuring is key but, how do your impressions and clicks...

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