Programmatic uptake continued its rapid rise last year, and the extent to which it has transformed media buying has...

Mediasmart mobile, a mobile technology company whose DSP (Demand Side Platform) optimizes the media buying process to...

We are happy to announce we now support VPAID for your video campaigns and that we have opened an end point in Asia, so...

Fyber and AppNexus join video supply partners

We have released our v1.1.0. console, with features that make user experience even more agile and intuitive, such as a...

Independently of whether they use mediasmart’s console or the API, mediasmart customers can now optimise and analyse...

Much has been written about ad fraud as a growing advertising concern recently; and various studies have attempted to...

Launched in 2012, mediasmart is the first Spanish DSP focusing on the real time optimization of mobile advertising...

Whether in or out of home, private or personal – mobile video is driving sales and blazing a new trend.

With mobile now the core consumer focal point, advertisers are fully aware of the true value of mobile screen time....