Brand building is key for companies, that's why advertisers have always been concerned about where their ads are...

If you're involved in online marketing, make sure to use analytics to better determine invalid clicks and to help...

Mobile ad fraud is an issue for everyone working in the programmatic industry, and it’s clear that there is an...

As we have talked about frequently, Attribution fraud has become a big issue for many brands and the whole advertising...

In the digital advertising environment, ad fraud has always been very present. In the case of app promotions, new forms...