Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

Essential 2024 location intelligence trends and stats driving advertising success

The end of 2024 is here, and the shopping season is set to hit record highs, with holiday retail sales expected to reach $1.372 trillion1. Brands are...

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    mediasmart & Nexd unveil innovative programmatic rich media partnership

    mediasmart and NEXD announced today a new integration of rich media tools directly within its demand side platform...

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    Fingerprinting and Attribution: Shining a light in the dark

    Every marketer that runs mobile app advertising campaigns knows that some partners outperform others, and often by a...

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    Now available: Measure Viewability in real time with Adledge!

    We have been busy these past weeks, working with partners and our teams for new integrations & features. From now on...

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    Artefact partners with mediasmart to maximise incremental footfall

    Artefact’s international trading desk partners with mediasmart to maximise incremental footfall from global...

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    New partners have joined us! Index, Nielsen & the ability to push DMP audiences

    We are delighted to let you know about new partners joining mediasmart; from Nielsen audiences to Index inventory and...

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    mediasmart / Branch Partnership to Offer Expanded Customer Ad Tracking Capabilities

    mediasmart has joined the Branch Certified Partner Program to allow its customers to seamlessly configure campaigns...

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    Mobile and in-App Advertising Trends 2019

    Business of apps has launched an article reflecting on the growth and change trends some branches of digital...

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    mediasmart launches Incremental Metrics solution

    m ediasmart Mobile has launched an Incremental Metrics offering, which enables advertisers promoting their apps to...

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    Introducing Location Based Audiences

    mediasmart has launched Location Based Audiences (LBA). These, are created based on where users are, so that you can...

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    We are hiring again! : Senior Software Engineer

    Do you want to work for one of the biggest consulting companies in Spain, working more than 12 hours a day and not...

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