The shopping season is becoming longer, more dynamic, and increasingly connected. For brands, this means looking beyond Black Friday and engaging...
Read MoreAnnouncements, analysis and opinions on industry trends around the programmatic world.
The shopping season is becoming longer, more dynamic, and increasingly connected. For brands, this means looking beyond Black Friday and engaging...
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The budget split question explored on the Sync your CTV campaign with the household like a pro article drives us to dig...
Read MoreYou are on the verge of creating your next Connected TV (CTV) and want to take advantage of our Household syncing...
Read MoreWe are excited to announce the release of our “India CTV Report 2021 - Mapping Connected TV (CTV) Viewership in India...
Read MoreOmnicom Media Group Indonesia (OMG Indonesia) today announced its partnership with Affle’s mediasmart platform to bring...
Read MoreConnected TV (CTV) is emerging as the hero of digital advertising in 2021 for the many benefits it offers advertisers....
Read MoreWe've got great news with you to share for this month, from a new partnership, more insights about CTV; including the...
Read MoreThe explosive growth of Connected TV (CTV) viewership blended with Household Sync opens up a power-packed growth...
Read MoreAdvertising on TV has traditionally been a “non-measurable” space, where metrics or audiences present in the Digital...
Read MoreUntil now, when someone wanted to do “TV syncing”, linear TV advertising followed as a synchronized campaign at the...
Read MoreYour ad campaign is set up. You have your budget allocated and you choose different marketing channels for your...
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