The end of 2024 is here, and the shopping season is set to hit record highs, with holiday retail sales expected to reach $1.372 trillion1. Brands are...
Read MoreAnnouncements, analysis and opinions on industry trends around the programmatic world.
The end of 2024 is here, and the shopping season is set to hit record highs, with holiday retail sales expected to reach $1.372 trillion1. Brands are...
Read MoreThe landscape of marketing is undergoing a significant transformation, and Connected TV (CTV) advertising is at the...
Read MoreDigital Out-of-Home (DOOH) advertising allows brands to expand their reach, boost their message, and create a closer...
Read MoreIt's no secret that the way we watch TV has evolved significantly over the years, thanks to the rise of Connected TV...
Read MoreConnected TV (CTV) devices like smart TVs, streaming boxes, and gaming consoles often run on different operating...
Read MoreAs the advertising landscape continues to evolve, you might face new challenges in measuring the real impact of your...
Read MoreMarch 14th, 2023 - Affle’s mediasmart platform today announced that it has strengthened its omnichannel programmatic ad...
Read MoreOur exceptional performance in the Demand Side Platform (DSP) category has earned us recognition and 13 awards in the...
Read MoreThere’s no denying consumer habits have changed drastically post-pandemic, resulting in an intertwining between the...
Read MoreHave you ever seen an ad everywhere, while you are on your Instagram feed, watching your favorite show on TV, or doing...
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