Blog

Announcements, analysis and opinions on industry trends around the mobile programmatic world.

How does weather influence consumer purchase decisions?

 
"Oh no, I can't go to the grocery store now""Why? What happened?""It is raining outside and I don't have a raincoat""No worries, we will wait for...

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    mediasmart Partners with zeotap To Bring Award-Winning Data to the Digital Advertising Ecosystem

    London, July TBC, 2019: mediasmart, a self-serve mobile Demand Side Platform, today announced that is has completed...

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    Now available: Ads.txt in apps!

    In this recently launched release you will be able to target ads.txt for Apps, customize your conversion names and the...

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    We are looking for a new international sales - senior position!

    We are seeking a results-oriented, entrepreneurial and highly driven senior commercial manager as a full time addition...

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    mediasmart & Adledge partner for real-time viewability offering

    Mediasmart and Adledge have partnered to offer advertisers real-time viewability data and automated viewability...

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    Now available: Nexd creatives

    We have lots of new things available for you in our latest version this week!

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    We are hiring again!: Software Engineer

    Do you want to work for one of the biggest consulting companies in Spain, working more than 12 hours a day and not have...

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    mediasmart & Nexd unveil innovative programmatic rich media partnership

    mediasmart and NEXD announced today a new integration of rich media tools directly within its demand side platform...

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    Fingerprinting and Attribution: Shining a light in the dark

    Every marketer that runs mobile app advertising campaigns knows that some partners outperform others, and often by a...

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    Now available: Measure Viewability in real time with Adledge!

    We have been busy these past weeks, working with partners and our teams for new integrations & features. From now on...

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