Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

The invisible map behind every great campaign

How location intelligence fuels smarter advertising

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    Adriana Ullivarri

    Adriana Ullivarri

    Recent Posts

    We are looking for a Regional Marketing Manager

    We are seeking a results-oriented, entrepreneurial and highly driven marketing manager to help with marketing...

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    mediasmart strengthens leadership team with key hirings across markets

    mediasmart, Affle’s self-serve mobile programmatic platform, announced the expansion of its leadership team across Asia...

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    We are looking for a Junior backend developer

    We are growing again! At mediasmart we are looking for a Junior backend developer (entry-level position) to join our...

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    The iOS14 series: Disadvantages of using SKAdNetwork

    Since Apple announced that the latest changes on iOS14, included a new way to ensure user privacy; allowing app install...

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    We are looking for an Accountant to join our Finance team

    We are seeking a detail-oriented, entrepreneurial and highly professional accountant as a full-time addition to our team

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    The iOS14 series: Do I need my own SKAdNetwork ID to buy media?

    As the privacy Limited Ad Tracking becomes the default with iOS 14.5 and SKAdNetwork starts tracking conversions; app...

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    The iOS14 series: Advantages of using SKAdNetwork

    Since Apple announced the latest changes on iOS14 included a new way to ensure user privacy; allowing app install...

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    We are looking for a Technical Account Manager

    We are seeking a results-oriented, entrepreneurial and highly technical account manager as a full-time addition to our...

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    Role of Omnichannel Targeting to Build Effective Brand Connections in a Multi-Channel World

    The online and offline user persona is changing, and much quicker in the post-covid world than we could have imagined!...

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    How media consumption trends are changing and why advertisers need a holistic view of the consumer online & offline

    Consumer journeys are changing, and with it how media is consumed by these users is also undergoing a transformation....

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