Blog

Announcements, analysis and opinions on industry trends around the mobile programmatic world.

mediasmart and Navegg partner to offer to advertisers Navegg ID’s segmentation natively through first seem integration in the LATAM Region

Navegg and mediasmart, a unified programmatic platform, have announced a partnership to offer its clients more options in advanced targeting, the ...

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    Mediabrands partners with affle’s mediasmart platform

    November 19, 2020: mediasmart, Affle’s self-serve mobile programmatic platform, today announced that it has entered...

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    Reaching New-Age Consumers on Connected TV Through Household Sync on Mediasmart

    Connected TV (CTV) is fast becoming a new emerging channel for user acquisition.. As more people are moving online,...

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    The risks of underestimating the value of impressions

    Many mobile app advertisers are skeptical about attributing conversions based on impressions and they only consider...

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    Chocolate integrated! 🍫

    Our latest release made a new video supply partner: Chocolate, new rich format templates by NEXD, and some interesting...

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    Affle mDMP is here!

    We have opened Affle mDMP in our platform so you can enjoy new audience segments for your campaigns. Also read below...

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    5 tools to ace your US elections 2020 campaigns

    With US Elections around the corner, we want you to be 100% prepared to run campaigns for your candidate(s). Whether...

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    Getting ready for iOS14!

    Apple will launch iOS 14 in Mid-September this year* which will bring a number of changes at different levels. Will...

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    Starting September with some news; Chrome is blocking heavy ads,new rich media formats & inventory deals available!

    We hope you've enjoyed your summer vacations or at least that you've had the chance to disconnect and relax a little...

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