Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

Essential 2024 location intelligence trends and stats driving advertising success

The end of 2024 is here, and the shopping season is set to hit record highs, with holiday retail sales expected to reach $1.372 trillion1. Brands are...

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    Mediasmart Enhances Contextual Capabilities With Peer39 Partnership

    mediasmart Mobile, a leading mobile-first advertising platform, and Peer39, the leading global provider of pre-bid...

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    The current acceleration of Connected TV

    Let us face it, Connected TV (CTV) has been around for some time already. I am sure that at some point you heard that...

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    Looking for a People Manager (Global)

    We are looking for a passionate, dynamic, and experienced People Manager as a full-time addition to our team. This...

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    Reach customers in motion: find the perfect balance between OOH and Mobile Ads

    People move around glued to their smartphones, be it to communicate, listen to music, snap pictures or actually...

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    Introducing DigiSeg as a new Data partner for Mobile and Connected TV

    We are happy to announce that we have just completed the integration with a new data partner: DigiSeg. The company was...

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    Sync your CTV campaign with households like a pro

    You are on the verge of creating your next Connected TV (CTV) and want to take advantage of our Household syncing...

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    How to get the most out of your Drive-to-store campaigns using Maps

    The average smartphone user is very familiar with digital maps, to the point, they are deeply ingrained in his or her...

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    Looking for a Regional Marketing Manager for Latam

    mediasmart is looking for a regional marketing manager, to oversee the LATAM region. In this position, you will be in...

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    mediasmart’s DSP Wins Top Recognitions at G2 Highest Performer Fall 2021

    After a stellar performance at the G2 High Performer for the Summer 2021 Grid Report, mediasmart is excited to have...

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