Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

#NewHireDiaries: Discovering Life at mediasmart

At mediasmart, our employees are more than just a team—they’re part of a vibrant community driven by collaboration, learning, and growth. Today,...

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    mediasmart reinvents the banner with cinematic 3D effects

    mediasmart, a company that optimizes mobile media buying with its leading mobile DSP (Demand Side Platform), has...

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    Promoting Mobile Apps in the New World

    The mobile app market is reported to be valued in excess of €17.5 billion, according to the latest report by the...

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    Using Geolocation to your Advantage

    Since its introduction to the advertising industry, geolocation has been quite the buzzword, perceived as one of the...

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    Mediasmart Mobile innovates again by launching native ads

    Mediasmart Mobile, a leading mobile DSP (Demand Side Platform), today announced the availability of a new service to...

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    Mobile advertising company Mediasmart Mobile expands to UK

    Mediasmart Mobile, a leading mobile RTB platform, today announced the opening of a new London office. Launched in 2012,...

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    Mobile Vs. PC - Why The Convergence Of Mobile & Digital isn't A Reality

    Mobile has quickly become the darling of the advertising world. In an age where people take their smartphone with them...

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    mediasmart launches new ad format to adapt artwork according to geolocation

    mediasmart, a technology company specialising in the optimisation of mobile advertising, has launched a new system able...

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    Geolocation will be key for brands and advertisers in 2014

    mediasmart successfully runs geolocation-based campaigns for multiple clients such as Movistar in Spain and Maison de...

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    mediasmart launches its new autoplay video format with Renault Capture

    The online advertising company mediasmart allows advertisers to buying audience in real time (RTB). mediasmart has...

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    On weekends, Spanish mobile users prefer to go online right after waking up

    On weekdays and vacation, smartphone users use their mobiles more during the afternoon. The last report developed by...

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