Announcements, analysis and opinions on industry trends around the mobile programmatic world.

Narrate your brand story with Ad Sequencing to drive impact

Today, companies are committed to bringing more relevant and personalized Advertising. Ad sequencing allows more complex marketing strategies with...

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    Shalini Tada

    Recent Posts

    Why are contexts relevant for advertisers?

    At mediasmart, we have always been cookieless. Now that this approach is becoming standard, we decided to tell you...

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