Blog

Announcements, analysis and opinions on industry trends around the mobile programmatic world.

How does weather influence consumer purchase decisions?

 
"Oh no, I can't go to the grocery store now""Why? What happened?""It is raining outside and I don't have a raincoat""No worries, we will wait for...

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    Artefact partners with mediasmart to maximise incremental footfall

    Artefact’s international trading desk partners with mediasmart to maximise incremental footfall from global...

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    New partners have joined us! Index, Nielsen & the ability to push DMP audiences

    We are delighted to let you know about new partners joining mediasmart; from Nielsen audiences to Index inventory...

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    mediasmart / Branch Partnership to Offer Expanded Customer Ad Tracking Capabilities

    mediasmart has joined the Branch Certified Partner Program to allow its customers to seamlessly configure campaigns...

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    mediasmart in native tie-up with Triplelift

    Programmatic ad firm Mediasmart has struck a partnership with native advertising exchange TripleLift, to...

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    Mediasmart Partners with Brave to Expand Connected TV Inventory

    mediasmart has partnered with Brave to expand its Connected TV credentials to provide access to publishers including...

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    Introducing Brave as new partner & Contextual Audiences from Adsquare!

    We are thrilled to welcome Brave as a SSP partner! Brave provides a marketplace where buyers can bid confidently on...

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    Work with or at an NGO and want free media exposure with mediasmart?

    The mediasmart team are constantly running tests in order to improve our mobile DSP and to measure the effectiveness of...

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    mediasmart Extends Multi-Format Inventory through Cheetah Mobile Deal

    mediasmart Mobile has enhanced its service offering through an extended partnership with Cheetah Mobile.

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