Blog

Announcements, analysis and opinions on industry trends around the mobile programmatic world.

When does a user pay attention to ads and how to maximize it?

If we were to ask you how many ads you have seen today while on your mobile or your Connected TV, would you be able to tell us a definite number?...

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    mediasmart & Nexd unveil innovative programmatic rich media partnership

    mediasmart and NEXD announced today a new integration of rich media tools directly within its demand side platform...

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    Now available: Measure Viewability in real time with Adledge!

    We have been busy these past weeks, working with partners and our teams for new integrations & features. From now on...

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    Artefact partners with mediasmart to maximise incremental footfall

    Artefact’s international trading desk partners with mediasmart to maximise incremental footfall from global...

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    New partners have joined us! Index, Nielsen & the ability to push DMP audiences

    We are delighted to let you know about new partners joining mediasmart; from Nielsen audiences to Index inventory...

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    mediasmart / Branch Partnership to Offer Expanded Customer Ad Tracking Capabilities

    mediasmart has joined the Branch Certified Partner Program to allow its customers to seamlessly configure campaigns...

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    mediasmart in native tie-up with Triplelift

    Programmatic ad firm Mediasmart has struck a partnership with native advertising exchange TripleLift, to...

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    Mediasmart Partners with Brave to Expand Connected TV Inventory

    mediasmart has partnered with Brave to expand its Connected TV credentials to provide access to publishers including...

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    Introducing Brave as new partner & Contextual Audiences from Adsquare!

    We are thrilled to welcome Brave as a SSP partner! Brave provides a marketplace where buyers can bid confidently on...

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