Blog

Announcements, analysis and opinions on industry trends around the mobile programmatic world.

How does weather influence consumer purchase decisions?

 
"Oh no, I can't go to the grocery store now""Why? What happened?""It is raining outside and I don't have a raincoat""No worries, we will wait for...

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    Introducing DigiSeg as a new Data partner for Mobile and Connected TV

    We are happy to announce that we have just completed the integration with a new data partner: DigiSeg. The company was...

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    Omnicom Media Group Indonesia partners with mediasmart to bring Programmatic and Connected TV Advertising to Indonesia

    Omnicom Media Group Indonesia (OMG Indonesia) today announced its partnership with Affle’s mediasmart platform to bring...

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    Interactive Avenues partners with Affle’s mediasmart platform for programmatic and Connected TV advertising in India

    Interactive Avenues, the digital arm of Mediabrands India, has announced its partnership with Affle’s mediasmart...

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    Affle’s mediasmart Partners with Lifesight to Strengthen Footfall Attribution and Audience Data Solutions on Its Advertising Platform

    Affle’s mediasmart platform today announced that it has entered into a strategic partnership with the leading customer...

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    Mediabrands partners with affle’s mediasmart platform

    November 19, 2020: mediasmart, Affle’s self-serve mobile programmatic platform, today announced that it has entered...

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    We start July with fireworks; new partner joining us and news about campaign targeting!

    We have started July with a lot of energy! We bring you news regarding a new integrated partner; Unruly, some...

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    mediasmart Partners with zeotap To Bring Award-Winning Data to the Digital Advertising Ecosystem

    London, July TBC, 2019: mediasmart, a self-serve mobile Demand Side Platform, today announced that is has completed...

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    mediasmart & Adledge partner for real-time viewability offering

    Mediasmart and Adledge have partnered to offer advertisers real-time viewability data and automated viewability...

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    mediasmart & Nexd unveil innovative programmatic rich media partnership

    mediasmart and NEXD announced today a new integration of rich media tools directly within its demand side platform...

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