Mediasmart - Blog | Tiago Vila Verde

FAST Forward India: Why Free Ad-Supported TV Is the Next Big Bet for Advertisers

India doesn’t watch content the way the world thinks it does. From flipping traditional broadcast channels to navigating modern app interfaces,...

Uzma Faridi

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Tiago Vila Verde

Recent Posts

How your good-looking in-app advertising results make you waste money

Many advertisers base their advertising partners performance evaluation on the results they see. The problem comes...

Tiago Vila Verde

Fingerprinting and Attribution: Shining a light in the dark

Every marketer that runs mobile app advertising campaigns knows that some partners outperform others, and often by a...

Tiago Vila Verde