Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

E-commerce vs. in-store: how programmatic ads connect both worlds

The power of programmatic bridging digital and physical retail 

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    #NewHireDiaries: Embracing Innovation and Growth at mediasmart

    At mediasmart, we believe that growth thrives in a dynamic environment that fosters collaboration and continuous...

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    #NewHireDiaries: Discovering Life at mediasmart

    At mediasmart, our employees are more than just a team—they’re part of a vibrant community driven by collaboration,...

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    Essential 2024 location intelligence trends and stats driving advertising success

    The end of 2024 is here, and the shopping season is set to hit record highs, with holiday retail sales expected to...

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    #NewHireDiaries: Growing together with mediasmart’s talent

    At mediasmart, we believe that growth isn't just about numbers—it’s about adding fresh perspectives, diverse...

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    Must-know 2024 shopping season insights for marketers: stats & trends

    The 2024 holiday season is shaping up to be massive, with retail sales set to hit a whopping $1.372 trillion1. Mobile...

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    mediasmart strengthens global leadership team with the joining of Pablo Goya

    We are pleased to welcome Pablo Goya as Vice President to lead our business growth in the European region.

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