Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

Creating Compelling Stories Across Screens: A Year in Review (FY24)

An exceptional year for mediasmart! We're thrilled to present an introspective journey into mediasmart’s defining moments from the past year. Our...

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    New Commercial Director appointed to senior team

    London, XX October 2016 – Mediasmart - a provider of self-serve mobile first programmatic technology that maximises...

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    mediasmart launches new programmatic console for mobile media buying and campaign management

    The most intuitive and complete self-service interface, with industry-first integrated customer support

    Mediasmart...

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    The Elusive Art of Gaming Monetisation

    Gaming monetisation is considered by some as a dirty practice; but, with the gaming category accounting for the highest...

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    tenthavenue selects mediasmart as its Demand Side Platform

    tenthavenue – a WPP company – has selected mediasmart as the technology provider to help streamline its programmatic...

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    Mobile advertising company Mediasmart Mobile expands to UK

    Mediasmart Mobile, a leading mobile RTB platform, today announced the opening of a new London office. Launched in 2012,...

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    mediasmart wins the eAwards Prize 2013 as the Best Performance Marketing Agency

    The company, specialized on the optimization of the media buying process for mobile display advertising, was competing...

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    mediasmart raises additional capital to reach one million Euro in funding

    With the backing of well known investors in Europe, such as Kibo Ventures y KOMM, mediasmart doubles its initial...

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    Vueling entrusts the promotion of its mobile app to OMD and mediasmart

    About 70% of the users who opened the application used it to search flight options, check in, reserve a seat or even buy

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