Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

Essential 2024 location intelligence trends and stats driving advertising success

The end of 2024 is here, and the shopping season is set to hit record highs, with holiday retail sales expected to reach $1.372 trillion1. Brands are...

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    Now available: Ads.txt in apps!

    In this recently launched release you will be able to target ads.txt for Apps, customize your conversion names and the...

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    Now available: Nexd creatives

    We have lots of new things available for you in our latest version this week!

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    GDPR - FAQs regarding your campaigns in mediasmart

    GDPR is coming and we wanted to highlight the concepts and considerations that we think may be most relevant for you to...

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    How to use Deals as an advertiser

    In the programmatic world, deals can be used in two ways; to change the way in which inventory is bought or to access...

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    Important additions to enhance UX

    We have released our v1.1.0. console, with features that make user experience even more agile and intuitive, such as a...

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    Mediasmart has partnered with Integral Ad Science

    Independently of whether they use mediasmart’s console or the API, mediasmart customers can now optimise and analyse...

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    Launching Public Deals

    Today we want to introduce you to our new Public Deals, which you will be able to discover within your account and...

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    mediasmart launches new programmatic console for mobile media buying and campaign management

    The most intuitive and complete self-service interface, with industry-first integrated customer support

    Mediasmart...

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    mediasmart partners with TVTY to maximize multi platform campaign effectiveness

    mediasmart has partnered with TVTY, the moment marketing platform that allows brands to instantly connect online...

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    mediasmart reinvents the banner with cinematic 3D effects

    mediasmart, a company that optimizes mobile media buying with its leading mobile DSP (Demand Side Platform), has...

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