Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

The power of interactive mobile ads: a case study

When campaign performance stalls, advertisers often look first at the media plan: increase the budget, expand targeting, or invest in premium...

Read More


    Introducing Location Based Audiences

    mediasmart has launched Location Based Audiences (LBA). These, are created based on where users are, so that you can...

    Read More

    Introducing Brave as new partner & Contextual Audiences from Adsquare!

    We are thrilled to welcome Brave as a SSP partner! Brave provides a marketplace where buyers can bid confidently on...

    Read More

    Partners with adsquare for Enhanced Moment Marketing Capabilities

    mediasmart Mobile has partnered with mobile-first data exchange adsquare, to enrich the bidding process for the mobile...

    Read More