Blog

Announcements, analysis and opinions on industry trends around the programmatic world.

FAST Forward India: Why Free Ad-Supported TV Is the Next Big Bet for Advertisers

India doesn’t watch content the way the world thinks it does. From flipping traditional broadcast channels to navigating modern app interfaces,...

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    Introducing Location Based Audiences

    mediasmart has launched Location Based Audiences (LBA). These, are created based on where users are, so that you can...

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    Introducing Brave as new partner & Contextual Audiences from Adsquare!

    We are thrilled to welcome Brave as a SSP partner! Brave provides a marketplace where buyers can bid confidently on...

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    Partners with adsquare for Enhanced Moment Marketing Capabilities

    mediasmart Mobile has partnered with mobile-first data exchange adsquare, to enrich the bidding process for the mobile...

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