Blog

Announcements, analysis and opinions on industry trends around the mobile programmatic world.

Measuring success on your Connected TV campaigns using Household sync

The budget split question explored on the Sync your CTV campaign with the household like a pro article drives us to dig deeper into the goals of a...

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    mediasmart launches its new autoplay video format with Renault Capture

    The online advertising company mediasmart allows advertisers to buying audience in real time (RTB). mediasmart has...

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