Announcements, analysis and opinions on industry trends around the mobile programmatic world.

The Impact of DOOH Ads on Holiday Purchase Decisions

Imagine this scenario: a shopper, in the midst of approaching the register to quickly complete an errand, encounters a compelling DOOH ad that...

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    Mediasmart Receives High Praise from Customers: 13 Awards in 2022-2023 G2 Edition

    Our exceptional performance in the Demand Side Platform (DSP) category has earned us recognition and 13 awards in the...

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