Blog

Announcements, analysis and opinions on industry trends around the mobile programmatic world.

May 11, 2017

mediasmart has integrated with The Media Trust.

We are happy to announce that as part of our Ad quality process, in addition to have Geoedge services we are now integrated with The Media Trust too!

Mar 14, 2017

Mediasmart opens office in France

Mediasmart mobile, a mobile technology company whose DSP (Demand Side Platform) optimizes the media buying process to maximize engagement, has just opened a new office in Paris. The new presence in France adds to mediasmart’s existing offices in London and Madrid.

Mar 1, 2017

VPAID Format & APAC Endpoint

We are happy to announce we now support VPAID for your video campaigns and that we have opened an end point in Asia, so now you have more traffic available for your campaigns targeting countries there!

Feb 24, 2017

Fyber & AppNexus join video supply partners

Fyber and AppNexus join video supply partners

Jan 30, 2017

Important additions to enhance UX

We have released our v1.1.0. console, with features that make user experience even more agile and intuitive, such as a Universal Finder. You will also see some visual changes, as well as some additions that are little in appearance but set the basis for bigger things to come in terms of customer.

Jan 25, 2017

Mediasmart has partnered with Integral Ad Science

Independently of whether they use mediasmart’s console or the API, mediasmart customers can now optimise and analyse their mobile ad campaigns using IAS’ solutions for pre-bid targeting – using verification features from IAS including viewability, fraud, brand safety and ad quality, when serving.

Nov 4, 2016

New video supply partners and more...

You may have noticed that we did not communicate when releasing v.1.0.5. so, we now give you one update for v.1.0.5. and v.1.0.6. together. mediasmart console keeps improving week after week and sometimes it is difficult for us to keep up! Today we want to highlight the new Invoicing area, which.

Oct 18, 2016

New Commercial Director appointed to senior team

London, XX October 2016 – Mediasmart - a provider of self-serve mobile first programmatic technology that maximises mobile audience engagement - has made a senior appointment to lead its continued growth in the UK ad-tech sector.

Sep 14, 2016

mediasmart launches new programmatic console for mobile media buying and campaign management

The most intuitive and complete self-service interface, with industry-first integrated customer support Mediasmart Mobile - a company that licenses its leading mobile DSP (Demand Side Platform), has unveiled its new console, empowering customers to access award winning programmatic technology.

May 19, 2016

Mediasmart and Ligatus partner

Mediasmart Mobile – a mobile technology company whose DSP (Demand Side Platform) optimizes the media buying process to maximize engagement – has partnered with Ligatus, Europe’s leading Native and Performance Network, to allow its native advertising inventory to be available to buy programmatically.

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