Announcements, analysis and opinions on industry trends around the mobile programmatic world.

Nov 6, 2013

On weekends, Spanish mobile users prefer to go online right after waking up

On weekdays and vacation, smartphone users use their mobiles more during the afternoon. The last report developed by mediasmart, through its mediasmart platform, analyzes, by day and time slot, the usage and mobile connectivity trends of Spanish smartphone users

Aug 21, 2013

Mobile internet access increases in the summer

The available inventory has increased by 23% in July with respect to the average of the 3 preceding months, according to data from the mediasmart platform.

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