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Announcements, analysis and opinions on industry trends around the mobile programmatic world.

Creating Compelling Stories Across Screens: A Year in Review (FY24)

An exceptional year for mediasmart! We're thrilled to present an introspective journey into mediasmart’s defining moments from the past year. Our...

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    Introduction to Mobile Attribution

    Adriana Ullivarri
    Posted by Adriana Ullivarri

    Are you ever confused about Mobile Attribution? Do you wonder about the impact of Mobile Attribution in your campaigns?

    Take a look at our handy infographic and learn how to work with us and other partners in the ecosystemon this key area. The infographic also talks about the dangers of mobile attribution fraud; a topic that all advertisers should be aware of in order to avoid abuse.

    Introduction to Mobile Attribution

    Introduction to Mobile Attribution

    Download the PDF

    Topics: attribution